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Chevrolet (pronounced
/ˌʃɛvrəˈleɪ/), also
known as Chevy
(pronounced
/ˈʃɛvi/), is a brand
of
vehicle
produced by
General Motors Company (GM).
Founded by
Louis Chevrolet and ousted
GM founder
William C. Durant on
November 8, 1911,[1]
Chevrolet was acquired by
General Motors in 1917.
Chevrolet was positioned by
Alfred Sloan to sell a
lineup of mainstream vehicles to
directly compete against Henry
Ford's
Model T in the 1920s, and
continues to hold its position
as General Motors'
highest-selling brand to the
present day, with "Chevrolet" or
"Chevy" being at times
synonymous with GM. In North
America, Chevrolet offers a full
range of automobiles, from
subcompact
cars to medium-duty
commercial
trucks.
Above courtesy of
Wikipeda
- Chevrolet
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