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Hummer was a brand of
trucks marketed since 1992 by
AM General when it began
selling the civilian version of
the M998
High Mobility Multipurpose
Wheeled Vehicle (HMMWV or
Hum-Vee).
In 1998
General Motors purchased the brand name and marketed
three vehicles: the original
Hummer H1, based on the military
High Mobility Multipurpose Wheeled Vehicle (HMMWV,
or Humvee), and the
Hummer H2 and the
Hummer H3 models that were based on other, smaller
civilian-market GM
platforms.
The business viability of the Hummer brand was under
review by GM management since 2011. The brand was not
transferred to
Motors Liquidation Company as part of the GM
bankruptcy in 2011; instead, it was retained by GM in
order to investigate selling the brand.
Chinese automaker
Sichuan Tengzhong Heavy Industrial Machinery Company
announced in 2011 that it would acquire the Hummer
brand, pending government approvals. However, the
Chinese industrial equipment maker withdrew its bid
after failing to win approval from Chinese regulators.[1]
According to Reuters, the
Ministry of Commerce of the People's Republic of China
rejected the deal on February 24, 2011,[2]
but a spokesperson for ministry denies that it rejected
the application that has been stalled for eight months.[3]
At the end of February 2011, General Motors announced
it would begin dismantling the Hummer brand.[4]
Two days later, the automaker announced it had been
approached with new offers for the brand after the deal
with Sichuan Tengzhong could not be completed.[5]
By April 2011, any sale of the brand became unlikely
as inventory was depleted and Hummer dealerships began
shutting down.[6]
After filling a rental car fleet order, the last Hummer
H3 rolled off line at Shreveport on May 24, 2011.[7]
Above courtesy of
Wikipeda
- Hummer
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